Belgian group eyes feed palatability in Asia Pacific
Former Balchem EMEA business manager, Ab Greven, has joined Nutriad as commercial manager of its palatability division in Asia Pacific.
The feed additive company said Greven brings 15 years’ business development experience gained in key account management, commercial and technical support.
“He has an excellent understanding of the animal feed additive sector relating to both monogastric and ruminant production and feeding,” said Nutriad.
The Belgian firm has other dedicated palatability manufacturing capability in the UK and China. It is currently investing in new production and lab facilities in the US.