Helping pet food brands make protein sourcing decisions
This critical question, among others, will be addressed by our panelists during a dedicated session on sustainable sourcing challenges, featured in FeedNavigator's upcoming digital Pet Food Summit scheduled to run March 5-6.
The distinguished lineup includes Caitlyn Dudas, senior advisor and co-founder of the US-based Pet Sustainability Coalition; James Ramsay, public affairs manager for the Brussels-based European Pet Food Trade Association (FEDIAF); and John Beath, CEO and founder of the US environmental and sustainability consultancy, JBE.
The focal points of minimal impact ingredient sourcing and the integration of alternative proteins have gained significant traction in the pet food industry. Ingredients constitute the primary source of carbon emissions for pet food manufacturers, surpassing other contributors like production, packaging, and transportation.
Protein sourcing decisions
There is an escalating demand for products perceived as beneficial for both pets and the planet, and substantial growth potential for unconventional proteins such as insect, microbial, or algae-based proteins, and potentially cultured meat pending approval.
However, incorporating these novel ingredients into pet food formulations necessitates a dedicated focus on ensuring value and validating the bioavailability and digestibility of the new protein sources.
The panelists will delve into the sustainability challenges associated with pet food ingredient sourcing, shedding light on the interconnected nature of environmental and social impact, nutrition, and animal welfare. They will underscore the critical importance of considering these factors collectively when making protein sourcing decisions for pet food.
Transparency and traceability in supply chains are paramount for pet food companies, and data plays a pivotal role in achieving their sustainability objectives. The speakers will explore whether reducing protein levels in pet food can mitigate the industry's environmental impact and will provide insights into how pet food brands can assess the sustainability performance of various protein types.
Don't miss this opportunity to join us for a comprehensive exploration of these crucial topics.
