Sustainable beef production
A piece about Cargill announcing its involvement in a new grasslands restoration project launched with Burger King, the World Wildlife Fund (WWF) and ranchers within the Northern Great Plains, did well, traffic wise.
Cargill’s sustainability credentials have come in for some torrid scrutiny of late, mainly pertaining to the agri-giant’s presence as a soy trader in Brazil.
Turning the spotlight away from Cargill’s activities in Brazil and onto its efforts to improve the sustainability of beef production, this piece was about the company's latest project that will see 8,000 acres of marginal cropland in Northern Great Plains converted to grassland for beef cattle.